Behind the Scenes of the Fairs: The Invisible Pillar

Behind the dazzling backdrop of textile fairs, there is tireless, often unrecognized work that plays a key role in every step, from preparation to post-fair. At Troficolor Denim Makers, we deeply recognize the importance of people's work behind the scenes and the impact it has on our success.

From January 9th to February 22nd we attended 7 fairs and  two common characteristics stood out in our team: enthusiasm and commitment!

Preparing for a textile fair is a painstaking process that requires coordination, organization, and teamwork. From the design of the stand, the choice of the collection to be exhibited, transport and assembly logistics, trips and stays, every detail is carefully planned and executed. Many of these tasks are performed by our team members behind the scenes who ensure that everything is ready on time and in the best possible way. They are the unknown faces and hands to our clients, but without them, the success of the fair would not have the same expression.

During the event, it's the continuous, coordinated behind-the-scenes effort that allows everything to run smoothly. From logistical support to sample validation, for example, each person plays a vital role in ensuring a positive experience for visitors and business partners.

And even after the fair closes, the work does not end. Dismantling, return transport, post-event analysis, preparation of sample posters to be sent to clients in a timely manner, are just some of the essential aspects for evaluating performance and planning future participations. Again, it is the dedicated team members behind the scenes who ensure that everything is done efficiently and accurately.

At Troficolor Denim Makers, we deeply value each member of our team, whether on the front line or behind the scenes, as we understand that it is teamwork that drives us forward on a daily basis. We thus understand that it is critical to publicly recognize and value the work of the people behind the scenes who produce this 'invisible' work. Their commitment, dedication and hard work are essential to the success of any of our national and/or international events.